A PLACE FOR EVERYTHING AND EVERYTHING IN ITS PLACE.

When Sara Lamm, an energetic home organizer approached me with a brochure that needed to be created, I was more than thrilled to begin. Sara sought a brochure that showcased her services and served as an advertisement to attract customers. I discussed the business with Sara and studied some photos of the closets she organized. Then, I began doing research, collecting pictures and sifting through brochure ideas. I presented her with two mood boards; one fun and cutesy and the other professional and corporate. After discussing it with family and friends, Sara opted for the friendlier mood board, considering that most of her clientele was young and energetic. I included realistic images of disorganized playrooms, pantries, bedrooms, and kitchens alongside stunning, orderly rooms that have already experienced Sara’s magic. The brochure highlighted the benefits of hiring Sara Lamm and featured references from satisfied clients.