slice into happiness.

Cravings, a startup pizza shop, needed a logo for their brand, storefront, and packages. I began by discussing the target audience, the location, and the brand’s core values. I did some research, collected, images, and created mood boards until came up with a few logo options, each one highlighting different positive aspects of the divine pizza, amazing cuisine, and the convenience customers can enjoy when ordering food from Cravings. The company chose the logo they liked the most, and I created mockups of pizza boxes and other package designs.